#582 APn: 92% of New Year's resolutions fail - do this instead. . .

#582 APn - 23rd of December, 2014

The difference between successful and unsuccessful New Year's resolutions... I was shocked when I read that New Year's resolutions have a 92% failure rate. With statistics like that, I'm surprised that some bureaucrat hasn't tried to ban them. :) Will one of your goals be to grow a new income stream in 2015? Ever since I graduated from my Behavioural Science degree many years ago, I've been fascinated with how we can hack our brains to obtain the results we want. The main differences I've found in the research between people who succeed in achieving their goals and those that fail, relate to the following behaviors. You should: Focus on one goal (or resolution), rather than many. Set realistic, specific goals. Making money is not a specific goal. Building a site that generates 500 visits a day is. Don't wait until New Year's eve to make resolutions. Create daily habits. Take small steps. Don't overwhelm yourself. Think of yourself as a diesel engine moving steadily towards a goal. Find a group of people who you can be accountable to and who are chasing similar things. Focus your thinking on new behaviors and thought patterns. You have to create new neural pathways in your brain to change habits. Focus on the now. What's the one thing you can do today, right now, towards your goal? So what is the best way to do all these things if you want to add a new income stream in 2015? I reckon that the SBI! platform is a powerful framework to use that harnesses the factors above to help you achieve your goals. It gives you the tools, the community and most importantly the focus (think step-by-step) you need to achieve. It helps you stop chasing the next shiny thing, break free of technical restrictions and stops you feeling overwhelmed with conflicting guru advice. If you're not trying to make a million dollars, but would like to add a new realistic revenue stream to your life, then take a closer look at SBI!. If you're fast (remember, focus on the now), you'll catch a 33% discount that ends in 48 hours. Check out SBI! now (on sale for the next 48 hours). All the best for an amazing 2015! Jay Stockwell

Thought for the day: Never too old You are never too old to set another goal or to dream a new dream. C. S. Lewis

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#581 APn: How I spent $123k profitably on Facebook ads last month

#581 APn - 17th of December, 2014

How I spent $123k profitably on Facebook ads last month Facebook ads have always been a bit of a thorn in my side. While I can get an AdWords PPC campaign profitable fairly quickly, I've always struggled to get Facebook ads to work well. In fact, if you told me 6 weeks ago that I'd be able to spend $123,000 in November profitably with Facebook ads I'd ask you politely what you'd been smoking. Nevertheless, that's what happened last month thanks to a couple of new techniques I started using. It's actually pretty simple stuff that you should be able to apply to your business. Read all about how I did it (with screenshots) here.

Thought for the day: Defeat as fresh stimulus Defeat should never be a source of discouragement but rather a fresh stimulus. Robert South

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